Commercial opportunities
As the Meeting Room Doctor (MRD), we go beyond diagnosing meeting room challenges—we create valuable opportunities for businesses to enhance their workplace technology, connect with the right partners, and stay ahead of industry trends. Whether you're a company in need of expert consultancy, a vendor looking to showcase your latest innovations, or an installer seeking high-quality leads, MRD offers tailored programs designed to drive success. Explore our range of revenue-generating initiatives, from sponsorships and vendor technology updates to approved installer partnerships and relationship marketing programs.
Sponsorship
MRD offers sponsorship opportunities for organisations looking to connect with decision-makers residing in commercial offices. Our research shows that businesses tend to replace meeting room equipment on a five-year cycle; which also happens to be a common break-clause in commercial office leases. It is expected that many of our engaged listeners / viewers will also be evaluating office accommodation, commercial fit-out, office furniture and acoustic treatments.
The sponsorship opportunity is open to non-AV vendors looking to connect with our audience. Sponsors benefit from targeted exposure to businesses undergoing office transformations, ensuring their services are positioned at the forefront of workplace innovation.
Technology Updates
Many hardware and software vendors struggle to engage directly with end-users, relying instead on trade shows and resellers. MRD bridges this gap with Vendor Technology Updates, a dedicated monthly feature where vendors showcase their products in an independent and informative format. This initiative includes long-form podcast interviews, deep-dive YouTube content, and short-form social media clips, providing valuable insights into product capabilities and industry trends. Vendors gain direct access to a highly engaged audience, while businesses benefit from expert analysis of new solutions tailored to different meeting room formats.
Manufacturer Marketing & Relationships
For hardware vendors, maintaining customer engagement after an initial sale can be challenging, especially where your product has sold through a channel partner and you have not met the business directly! Your route to market may give you only limited control of the installation process, complimenting products and the installation environment - not ideal.
MRD offers a unique opportunity to strengthen brand loyalty through a channel friendly partnership - MRD never install directly. Partnering with MRD, manufacturers can offer extended warranties, lifetime firmware updates, perhaps a structured program of ongoing user education, or technology refresh incentives - these updates are channel agnostic and can be promoted via our, independent, channel agnostic platform.
Approved Installer Program
Recognising the demand for high-quality meeting room installations, MRD is developing an Approved Installer Program. This initiative connects businesses with trusted installation partners who adhere to the highest industry standards.
As an approved installer you will qualify for direct, qualified leads in your area. MRD will oversee lead qualification and look to verify your excellence before onboarding to ensure that MRD customers receive best-in-class service while maintaining accountability for deployment quality.
Reseller Program
As a commercial fit-out provider, IT services firm, or commercial property operator, you may be required to specify meeting room equipment as part of a larger build, project, or tenant fit-out. However, without an in-house Audio Visual expert, ensuring the right solution can be challenging. That’s where MRD Surgery comes in.
Without a clearly defined brief, subcontractors may opt for equipment that meets budget constraints but operates at the edge of its capability. While technically acceptable, such solutions may not perform optimally, potentially reflecting poorly on your business and straining client relationships.
MRD Surgery provides expert recommendations and calculations, helping you define a clear brief that ensures optimal performance. This allows you to approach the market with confidence, secure in the knowledge that your specifications meet both technical and operational needs. Through our reseller program, you’ll also gain direct access to our team for guidance and benefit from a structured discount on our fees.
